Business and new product development covers the complete process of bringing a new product to market, renewing an existing product or introducing a product in a new market. A central aspect of New Product Development is product design, along with various business considerations including a Change Management mindset .
Women Strong Network : Change Management and Innovative Product Development Module was conducted by Women’s Business Council Philippines for the Women Strong Network ASEAN members , in partnership with the Philippine Marketing Association (PMA) led by PMA President Maeyeth Cadungog . The PMA Training Team are as follows : Dr. Jennifer Ramos, Dr. Grace Leongson and Dr. Miguel Gonzalez .
Women Strong Network Change Management and Innovative Product Development Module is a combination of learning sessions, output presentations and networking activities .
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